The Beginner’s Guide to Online Donations
Get Online Donations with Your Website, Newsletter & Google AdWords Ads
Chapter 13:
Optimize AdWords for your Nonprofit to Increase Donations
How do you optimize AdWords accounts and how to manage AdWords campaigns efficiently?
In this chapter you will learn about powerful, simple management tools like ad extensions, daily budgets, ad schedules, and locations. To optimize AdWords you will use AdWords optimization strategies and also learn about AdWords quality score and ad rank—and AdWords performance statistics.
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The Beginner’s Guide to Online Donations. CSDi is offering a complimentary nonprofit book on online fundraising.
Boost your donations in 14 weeks:  |
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Each of the 14 chapters include 3 step-by-step guides that lead you in setting up a modern website, launching a donor newsletter program and applying for a $10k/mo Google AdWords Grant. See what the 42 guides include.
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Last week we introduced Chapter 12.
Google AdWords Grant Success! What’s Next?.
Google AdWords Grant Success! What’s Next?.
You learned two dependable ways to find effective keywords and how to write AdWords ads.
Today we are presenting Chapter 13. Optimize AdWords for your Nonprofit to Increase Donations.
What you will Do. Skills you will Learn.
This week we will show you how to optimize AdWords campaigns and and about managing AdWords accounts:
- Guide 37. Manage AdWords Accounts: Powerful, simple tools: ad extensions, descriptive URLs, budget, ad schedule, and location.
- Guide 38. Optimizing AdWords Accounts: AdWords quality score and ad rank.
- Guide 39. AdWords Optimization Techniques: AdWords performance statistics: What’s your goal?
Tech Tools for Beginners: Google AdWords Campaign Optimization. Chapter 13 is on the range of tools and effective AdWords optimization techniques: All technical concepts are provided in easy to grasp, jargon-free language, and are supported with step-by-step illustrations: Perfect!
In Summary
In Chapter 13 you will learn how to optimize Ad Grants campaigns and how to manage Ad Grants campaigns. You will also learn how to optimize keywords.
Get Going! CHAPTER 13 and how to optimize PPC Ad Grants.
Optimize and Manage AdWords for your Nonprofit to Increase Donations.
Optimize and Manage AdWords for your Nonprofit to Increase Donations.
How you can build one of today’s modern websites
Do you need to develop a new web presence for your nonprofit? Or do you have a website that needs an up-to-date facelift? Are you relatively new to working on websites? If it seems like an exciting idea for you to design a new website, learn about the 3 ways that you can work with us to develop an effective website for your nonprofit organization: free, affordable, and custom design.
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Don’t Forget this Quarter’s Training: Sign Up Today. There’s Still Time!
This quarter, we will be offering our most popular programs designed to help you increase online donations.
Teacher-led Online Training Courses.
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Click here to get the Beginner’s Guide to Online Donations.
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Contact us with questions.
We look forward to your insights and comments!
Sincerely,
Tim Magee
Executive Director, Center for Sustainable Development
Tim Magee is the author of:
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations.
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations.