Online Fundraising: THE 2 Mandatory Tools for Beginners

Online Fundraising. THE 2 Mandatory Tools for Beginners

eBook: The Beginner’s Guide to Online Donations

Increase Online Fundraising with Your Website, Newsletter, Social Media

Complementary pre-publication access in 10 weekly installments.
CSDi is releasing a new nonprofit fundraising training book in October. We’re offering newsletter subscribers a full preview in 10, weekly, action-oriented chapters. See what the weekly installments include and which chapters have been released. Take advantage of this opportunity and Subscribe now!
Nonprofit staff members discussing management strategies.
Boost Online Donations in 10 Weeks
Follow the 10 weekly steps & set up a modern website and launch a communications program to attract donors.
What you will Do. Skills you will Learn.
Simply follow 14 weekly steps to get these three important online fundraising tech tools up and running:
Part 1. Your Web Presence. Create a modern, effective website that will call supporters to action to make a donation, volunteer, or subscribe.
Part 2. Digital Marketing and Communications. Connect with the supporters that your nonprofit needs through email newsletters, blog posts and targeted web pages.
The Complete Beginner’s Guide to Online Donations.
Subscribe & get 10, weekly step-by-step chapters on how-to increase online donations.
CSDi Newsletter: Subscribe Now and Increase Online Donations.
Raise More Funds | Do More Good
The book is for people who are new to online fundraising-or who want to get donations. The chapters present a simple, step by step progression showing how to do this.
Making Tech Tools Accessible to Beginners
This book is written for tech beginners who want to learn how to better use simple funding tools for their nonprofits. All technical concepts are presented in easy to grasp, jargon-free language, one simple step at a time: Perfect!
So: Are you relatively new to working on websites? Online fundraising? Writing and sending engaging subscriber emails?
Then: I have good news. Today’s website platforms and email providers all have simple points of entry for newbies: This book will show you how to access them: one step at a time.
Read this week’s first chapter to see how the step-by-step process works and to get started right away:
How to Create a Website to Increase Online Fundraising: How to register your nonprofits name.

Here is a quick snapshot of the chapters. You can also click here for the full detailed syllabus where you can see the complete step-by-step weekly process.
The Complete Beginner’s Guide to Increasing Online Donations
Ch. 1: Setting Up Your New Website: choosing a name, web site services and connecting to the Internet.
Ch. 2: Website Layout: simple page navigation, make it mobile friendly, make it visible to Google.
Furnishing Your New Website
Ch. 3: Branding: adding a logo, setting fonts, creating new pages and adding content.
Ch. 4: Adding volunteer and subscription forms, collecting donations.
Simple Landing Pages. Simple SEO
Ch. 5: Landing pages that convert visitors to donors. Keywords.
Ch. 6: On board SEO tools, writing techniques, keyword placement. Publish, promote, and earn links to your page.
Marketing & Communications
Ch. 7: Your support goals, target market, your brand.
Ch. 8: Communications calendar, communications channels, email campaigns.
Email Lists and Email Newsletters
Ch. 9: Capture Names: signing up new subscribers, installing pop-ups, offers.
Ch. 10: Romance subscribers: subject lines, the best email format, click-through buttons, launch a new compelling email campaign.

Read this week’s first chapter to see how the step-by-step process works and to get started right away:
Click here to subscribe to our newsletter and access each new complimentary chapter from the nonprofit guide on a weekly basis.
Contact us with questions.
We look forward to your insights and comments!
Tim Magee
Executive Director
Center for Sustainable Development
Tim Magee is the author of:
A Field Guide to Community Based Adaptation, Routledge, Oxford.
The Complete Beginner’s Guide to Online Donations. September 2016.
Copyright © 2018, Tim Magee

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