AdWords Keyword Optimization: Using Customer Search Terms

The Beginner’s Guide to Online Donations

Get Online Donations with Your Website, Newsletter & Google AdWords

Chapter 14: AdWords Keyword Optimization: Finding & Using Customer Search Terms

In this chapter you will learn about powerful, simple tools for AdWords Keyword Optimization: How to minimize poor CTR Keywords, maximize high performing keywords, insert AdWords tracking codes into your landing pages, and how to set up Google Google Search Console and Google Analytics.

Learning How to Optimize AdWords.
The Beginner’s Guide to Online Donations. CSDi is offering a complimentary nonprofit book on online fundraising.
Boost your donations in 14 weeks:       Subscription Button to get: Optimize AdWords for your Nonprofit.
Each of the 14 chapters include 3 step-by-step guides that lead you in setting up a modern website, launching a donor newsletter program and applying for a $10k/mo Google AdWords Grant. See what the 42 guides include.
 
You learned about simple management tools like ad extensions, daily budgets, ad schedules, and also learned about AdWords quality score and ad rank—and AdWords performance statistics.
 
Today we are presenting Chapter 14. AdWords Keyword Optimization: Finding & Using Customer Search Terms.
 
What you will Do. Skills you will Learn.
This week we will show you about AdWords Keyword Optimization using customer search terms (and how to find them!) and about conversion tracking.

  1. Guide 40. Keyword Optimization: Minimizing poor CTR keywords.
  2. Guide 41. Landing pages and conversion tracking codes.
  3. Guide 42. Customer Search Terms: Google Analytics. Google Webmaster.
Tech Tools for Beginners: AdWords Keyword Optimization. Chapter 14 is on the range of tools available for effective AdWords keyword optimization: All technical concepts are provided in easy to grasp, jargon-free language, and are supported with step-by-step illustrations: Perfect!
 
In Summary
In Chapter 14 you will learn how to minimize poor CTR Keywords, maximize high performing keywords, insert AdWords tracking codes into your landing pages, how to set up Google Search Console and Google Analytics, and how to insert a site map into your website.
 
Get Going! CHAPTER 14 and AdWords Keyword Optimization.
Optimize and Manage keywords for your Nonprofit to Increase Donations.
Don’t Forget this Quarter’s Training: Sign Up Today. There’s Still Time!
This quarter, we will be offering our most popular programs designed to help you increase online donations.

  1. Nonprofit Marketing & Communications
  2. Nonprofit Fundraising
  3. Design, Fund and Manage Nonprofit Programs
Teacher-led Online Training Courses.
  1. Nonprofit Google AdWords Training Certificate Program 
  2. Design your Own Website for Beginners 
  3. Design, Fund and Manage Nonprofit Programs 
Click here to get the Beginner’s Guide to Online Donations.
Subscription Button to get Ch. 14: AdWords Keyword Optimization.
Contact us with questions.
 
We look forward to your insights and comments!
 
Sincerely,

Tim Magee
Executive Director, Center for Sustainable Development 

 
Tim Magee is the author of:
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations

Nonprofit Professionals Annual Online Survey: Getting the Job Done

Nonprofit Professionals Annual Online Survey

Getting the Job Done: Nonprofit Successes for 2019

This is the sixth year of our Nonprofit Professionals survey.
See last year’s survey results.

4 Minutes Tops: Please check a few boxes in our short survey.
 

This important survey of Nonprofit Professionals is about your use of simple techniques to help you manage your job more efficiently – and get more done.

Where do you need the most help at work? What more would you like to get done in your workday? We need your input!
 
The survey asks which techniques listed in these 6 core areas could be the most helpful to you. We’re also hoping that you will have some great ideas to share with us!
  • Marketing and Communications
  • Online Donations & Fundraising
  • Grant Development
  • Project Management
  • Technology: Your Website
  • Newsletters and Building Mailing Lists
The survey is anonymous. We will not collect your personal information—nor share it with anyone—nor will we contact you individually.
 
Nonprofit staff members discussing management strategies. We will be releasing a compilation and analysis of everyone’s great input in next month’s newsletter. Be sure to subscribe to our newsletter so you don’t miss the report.
Thank you for participating in the Nonprofit Professionals survey. We look forward to your insights!
 
Tim Magee
Executive Director

Center for Sustainable Development
 
Tim Magee is the author of:
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations
Four Powerful 1st Steps in Designing & Funding Projects
 

Thank you for giving us your feedback!.
Our CSDi training programs are offered in 4 venues to best suit your needs:
We would love to hear more from you. Please feel free to Contact Us.
 
MORE INFORMATION: Do you like the ideas discussed in the survey? Then subscribe to our informative and educational newsletter. Tim Magee Newsletter: Subscribe Now Button.

3 Tips: How to Write an Email Newsletter Your Readers Will Love to Open

3 Tips: How to Write an Email Newsletter and Writing Effective Emails Your Readers Will Love to Open

The Beginner’s Guide to Online Donations

Get Online Donations with Your Website, Nonprofit Newsletter and Writing Good Emails

 

Ch. 10. How to Write an Email Newsletter and Writing Good Emails:

Your Landing Page, Nonprofit’s Best Email Newsletter—and Writing Good Emails, Subject Lines and Content.

Write an Email Newsletter Your Readers Will Love to Open: Learn about writing effective emails, the best email subject lines and newsletters that are dovetailed with an action-oriented landing page. Learn about writing good emails, how to write a great subject line for emails & nonprofit newsletters that are dovetailed with a call-to-action landing page, and send it!

Learn How to Apply for a Google AdWords Grant.
The Beginner’s Guide to Online Donations. CSDi is offering a complimentary nonprofit book on online fundraising.
Boost your donations in 10 weeks:       Learn How to Apply for a Google AdWords for Nonprofits Grant.
Each of the 10 chapters include 3 step-by-step guides that lead you in setting up a modern website, launching a donor newsletter program and accepting online donations. See what the 30 guides include.
 
You learned step-by-step instructions for how to design subscription forms, insert pop-up signup forms, and offer signup incentives like a PDF handbook.
 
Writing Effective Emails for Newsletters.
Today we are presenting the full version of Chapter 10 on Writing Good Emails and How to Write an Email Newsletter.

Nonprofit Newsletters: writing good emails, nonprofit newsletter best email subject lines, content, layout, launch.
 
Writing Good Emails and How to Write an Email Newsletter: What you will Do. Skills you will Learn.
This week we will show you, step-by-step, about writing good emails and how to write the perfect email newsletter:

  1. Writing good emails: Writing an effective subject line that will get subscribers to open your nonprofit’s email newsletter.
  2. What should your nonprofit newsletter look like? How long? What will lure subscribers to click through to an actionable landing page? We provide nonprofit newsletter design examples.
  3. Launch. Write a new, compelling, nonprofit newsletter for fundraising, dovetailed with an action-oriented landing page. Then send it!
Tech Tools for Beginners: The Best Email Newsletter.

Chapter 10—How to Write an Email Newsletter—is written for tech beginners who want learn about 1) The Importance of writing effective emails for nonprofits. 2) Writing a great email subject line. 3) Designing an email newsletter template. And, 4) How to write the perfect email newsletter that dovetails with an action-oriented landing page
 
In this course on Writing Good Emails and How to Write an Email Newsletter, all technical concepts are provided in easy to grasp, jargon-free language, and are supported with step-by-step illustrations: Perfect!
 
 
Today’s Modern Websites
Do you need to develop a new web presence for your nonprofit? Or do you have a website that needs an up-to-date facelift? Are you relatively new to working on websites? If it seems like an exciting idea for you to design a new website, learn about the 3 ways that you can work with us to develop an effective website for your nonprofit organization: free, affordable, and custom design.
Don’t Forget this Quarter’s Training:
Sign Up Today. There’s Still Time!
This quarter, we will be offering our most popular programs designed to help you increase online donations.

Work one-to-one with Tim Magee in 3 Programs Customized Just for You:
  1. Nonprofit Marketing & Communications
  2. Nonprofit Fundraising
  3. Design, Fund and Manage Nonprofit Programs
Tim Magee is the author of: The Beginner’s Guide to Online Donations.
 
Get free access to the Beginner’s Guide to Online Donations here. Each of the 10 chapters includes 3 individual, step-by-step guides to boosting online fundraising: 30 guides in total. See the syllabus.
Get the online donations book button
Contact us with questions.
 
We look forward to your insights and comments!
 
Sincerely,

Tim Magee
Executive Director, Center for Sustainable Development 

 
Tim Magee is the author of:
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations
 
Copyright © 2018, Tim Magee