The Beginner’s Guide to Online Donations
Get Online Donations with Your Website, Newsletter & Google AdWords
Chapter 14: AdWords Keyword Optimization: Finding & Using Customer Search Terms
In this chapter you will learn about powerful, simple tools for AdWords Keyword Optimization: How to minimize poor CTR Keywords, maximize high performing keywords, insert AdWords tracking codes into your landing pages, and how to set up Google Google Search Console and Google Analytics.
Each of the 14 chapters include 3 step-by-step guides that lead you in setting up a modern website, launching a donor newsletter program and applying for a $10k/mo Google AdWords Grant. See what the 42 guides include.
Optimize AdWords for your Nonprofit to Increase Donations.
- Guide 40. Keyword Optimization: Minimizing poor CTR keywords.
- Guide 41. Landing pages and conversion tracking codes.
- Guide 42. Customer Search Terms: Google Analytics. Google Webmaster.
Optimize and Manage keywords for your Nonprofit to Increase Donations.
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Click here to get the Beginner’s Guide to Online Donations.
Executive Director, Center for Sustainable Development
A Field Guide to Community Based Adaptation, Routledge, Oxford, England.
The Beginner’s Guide to Online Donations.